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Hardeman County Comm Group

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How Much Budget Do You Need to Test Popunder Ads?

What's a realistic testing budget for a new dating campaign?

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Andre
Andre
May 24

It depends on the GEO and offer payout, but I always tell people not to make decisions too early. A lot of campaigns look terrible after the first few thousand impressions and then become profitable once enough data comes in. I typically run traffic long enough to evaluate different placements, devices, and audience segments before deciding whether to scale or cut it. When testing on networks such as https://neuromotorinnovations.com/, I usually focus on gathering enough data before making optimization decisions.

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